We offer data analytics services that are of high quality, showing lots experience and high analytical skills. 
At Charima Research, we are the best data analytics hub in addition to being the best Sub-Saharan data collection experts. Therefore, don’t look elsewhere or hustle any more for these services, come for the best at Charima Research. We carry out our analysis using well thought out data processing and analysis plans that will give you sound insights out of every bit of the responses. Our high data mining capabilities enables us to discover any hidden patterns and relationships in the data to help our clients relate well with insights and increase their use of information to improve their competitive position and profitability.
We carry out different statistical data analysis for various data requirements in our data analytics hub. They include the following but not limited to;
- Data analytics and programming using SPSS, Dimensions (IBMS SPSS data collection Base professional), STATA, Quantum and Excel – ensuring that we follow and answer the analysis plan (AP)/ data processing plan (DPP)
- Data cleaning / editing to ensure logic routine checks from the questionnaire
- Data tabulation i.e. down-breaks by cross-breaks and delivering the tables in the format requested like excel
- Further statistical analysis like Significance testing, Normalization scores, PSM (price sensitivity measure), Customer Satisfaction Index (CSI), Brand Gain Loss Matrix, Brand Conversion Map, Brand Strength/Equity,
- Data extrapolation / data weighting to the given parameters
- Checking data consistency, accuracy, completeness and validity (logic)
- Data restructuring and realignment
- Data dichotomization
- We also advise our clients from the analysis perspective, in order to ensure that scripts/questionnaires capture usable and analyzable data ensuring high quality outputs and impressive data outputs,
- Database design / structure design
- Sampling – sample design – scientific sampling for accurate data
- Delivering data in the formats required e.g. SPSS, Ascii, Excel, ddf,csv etc.
- Often we deliver tabulations in Excel with the requested banners or even with statistical tests